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MrBeast's company hired the CEO and others from the creator-commerce startup Pietra. YouTube's top star wants to match brands with creators.
He'll also direct the pilot.
The Meta-owned company is going decidedly retro by experimenting with time-honored video formats with its creators.
Today, I’m talking with Jack Conte, the CEO of Patreon. Jack last joined me on the show almost exactly five years ago, in the summer of 2021, and a lot has cha…
As Annecy Animation Festival attendees try to avoid the scorching sun as much as they can, Warner Bros. Pictures Animation turned up the heat today in its 2026…
Warner Bros. Pictures Animation is partnering with animator and creator Vivienne Medrano on an original animated musical feature entitled Prehistoria and desti…
A Wall Street Journal probe found none of the roughly $1.9 million in bets shown across 1,100-plus creator videos were real.
SPOILER ALERT: This post contains spoilers from “Toronto,” the third episode of “The Vampire Lestat,” now streaming on AMC+. Don’t say Lestat de Lioncourt neve…
The Wall Street Journal reviewed 1,105 videos along with guidance given to creators for crafting their posts. In case you needed another reason to be wary of …
Many of those videos were reportedly filmed on “near-perfect copies” of the Polymarket website, while featuring trades and winnings that were not real.
Creators are descending on Cannes Lions, the ad industry's tentpole event, reflecting their increased importance in the marketing mix.



























