Muse lose social media handles to Meta’s new AI tool

Muse have had to change their social media handles to make way for Meta’s new AI tool.

The Devon rock icons changed their handle on X/Twitter and Instagram from @Muse to @Musetheband , allowing Meta’s new AI tool, also called Muse, to take on their former usernames. The initial change earlier this summer caused much confusion and discussion among fans online, given the ease and convenience of their original social media domains that they’ve had for years.

The AI assistant, which was rolled out in the United States this week, is designed to assist users with everyday tasks including responding to emails, making schedules, and converting long-term goals into action plans.

Some fans have pointed out the irony of the switch, given Matt Bellamy ‘s penchant for dystopian lyrics, with their albums ‘ Simulation Theory ‘ and ‘ Drones ‘ including references to algorithms and technology taking over.

‘Algorithm’, the opening track from 2018’s ‘Simulation Theory’ sees Bellamy sing: “ Burn like a slave/Churn like a cog/We are caged in simulations/Algorithms evolve/Push us aside and render us obsolete .”

“Muse going from making dystopian rock albums warning us about the machine takeover to taking an AI buyout is top tier tragic irony,” one fan wrote on X.

Muse have not commented publicly on the change in username. NME has approached the band for a response.

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