CEO Tim Cook said in a recent interview that the situation is "unsustainable."

Apple CEO Tim Cook warns of rising prices for iPhones, MacBooks, and iPads due to a global memory chip shortage.

In an interview with The Wall Street Journal , Apple's outgoing CEO all but confirmed that higher prices are on the way for the company's products. "Unfortunat…

Apple is planning to raise prices in response to the ongoing memory shortage. In an interview with The Wall Street Journal, Apple CEO Tim Cook says "price incr…

Apple has confirmed that its products will see price increases in the future due to ongoing memory supply constraints. Apple CEO Tim Cook delivered the bad new…

We dive into our initial thoughts on Siri AI and Tim Cook's legacy. Executive editor Cherlynn Low is joined by Yahoo Finance tech editor Daniel Howley, Wirecu…

While at Apple Park this week for WWDC, I had the opportunity to sit down with two Swift Student Challenge Distinguished Winners to talk about their apps and w…

Apple kicked off its annual developer conference with bold promises about AI. The company, CEO Tim Cook said, would be "introducing new technologies and innova…

Apple has announced a significant overhaul of its digital assistant, unveiling Siri AI that the company promised would offer a better artificial intelligence e…

CEO Tim Cook waves during the annual World Wide Developers Conference at Apple's headquarters in Cupertino, Calif., Monday, June 8, 2026. Noah Berger/AP Photo …

Apple’s CEO Tim Cook will step down from his current role on September 1. All expectations are that today’s WWDC keynote will be his final Apple event to say, …